Taryn's minutes:
Dave Broadland-,” if you build it, they will come. “The forests are not in good hands, and people need to see what is really going on. Let’s challenge, stretch and grow people, there is a Q and A site place on the EA, in forms. We have to undo the simple sustainable forestry message we have been indoctrinate with for the past decades
Site visits exceed site registration
Anthony Britneff-phenomenal, but target audience, all have their own issues and need to access issues to make their political points, keep simple, like Michael Moore
Simplify home page, focus subscription
Who is the target audience? Everyone who has an interest in the health of BC forests, and that includes people in the ‘mindustry’.
First Nations, major endorsements of NGOs may be useful, a great place for sharing like Watts/Britneff review. May not be useful to go anonymously
Vicky Husband-visuals are incredibly important, shock value, people need to be informed, have used successfully
Martin Watts-got lost, found much good to read, then eventually the story, some people want to post on it but ae too close to the work in it, can we be technical, ( and eventually simplify!)
Michelle Connolly- one stop shop, a place to send grass roots, forestry info is misleading and ecologically illiterate, this is a tool to create more grass roots groups, to be scary, maybe too many sub headings in drop down menu. Push people, no more just “meeting people where they are at” (barf)
Taryn Skalbania- is there a question answering possibility for EA? Perhaps some like me find it too intimidating, vast? Public, maybe we do not feel equipped? Maybe we do not feel equipped to post, comment
Trevor Goward-how does this magnificent presence become more than a contribution to a changing paradigm how can it become more than a ground floor but the FOUNDATION, packaged into 5-6 or less entry points or conclusions, Dave’s video was to be the visual of the 6 or so pints of forestry woes, need to be re-brand as that and backed up with a written article to introduce site, who we are, what we want, why.. and how we are going to do it,
Objective is forest liquidations; Horgan is changing the script
TARGET AUDIENCE-find even ‘’100’’ people to take issues seriously, a help their level of understanding, absorb info, like the grass roots groups already out there that need tools and arm them. We need then really motivated, not just 6 disconnected, but
Website launched a little prematurely, so open to suggestions
GRASS ROOTS TYPE OF ORGANIZERS
WHISTLE BLOWER TYPES IN GOVT AND INDUSTRY NEED ANONYMITY
GROUPS, WATER STEWARDS ETC, KNOW SOMETHING IS WRONG
INTERCHANGEABLE TOO
This is the new Psalm book, Bible for all of BC forest stewards, many Fairy Creek defenders belong, we need more involvement
PUBLICITY- is it worth a successful add campaign, but finish website first, people need to do some writing, DB needs writing help, Ben and Sarah are only ones on our side, then we start promoting the site
Email addresses for UBC, UVIC, applied sciences
Make website easier to access
Purposely stayed away from FB, too short, need to access website front page
MICHELLE-the EA site… add to Conservation North banner announcements
Link to websites
Invite others to join
Make info more accessible
Will help DB work on this area of site, (community organizing and outreach)
Communications/Publicity
TOOLS on site-
HOW TO WRITE A FPB COMPLAINT
HOW TO ORGANIZE
HOW TO CHALLENGE A FSP
SHOW WHAT IS WORKING, WHAT IS NOT WORKING
SHOW LEVELS OF WHO WE CAN COMPLAIN TO, list of actions a community org can follow like, file a FPB compiling file and IH sect 26, file a C & E concern, call ombudsman, call MLA, file a petition, start a go fund me, write ministry, call DM etc
A MIX OF INFO, DRAW IN WITH SHORT SUMMARIES, EXPAND TO BIG PICTURE
We need more writers, content, comments, input
DAVE BROADLAND- HAS CREATED A STEERING COMMITTEE group, to share info and ideas, comments and make suggestions available to all of us on the EA hone page , just log in
COMMIT YOUR IDEAS ON PAPER TO DB’S SITE
Why do we even need to ask what we can do
Taryn to do up excel sheet, of name, organization and email address of as many editors of all media (print, CBC, Global etc)
Eventually target them, media is not asking the write questions, writing the correct story, we can help them help us help to change forestry inBC!
TREVOR- HAS OFFERED TO CLARIFY HIS input, 4 STEPS -FRONT END ISSUES, GET IT RIGHT, Reality of what is on the ground, Getting started, down and dirty, who to contact
ANTHONY has offered to compile list of ubc and uvic emails, forestry departments etc